Studio Policies

Privacy Policy

Le Movement LLC (“Le Movement,” “we,” “us,” or “our”) operates emimoves.com and provides in-studio movement, Pilates, and instructor-education services in Chicago, Illinois. This Privacy Policy explains what information we collect through our website and studio operations, how we use it, and the choices available to you. It applies to visitors, clients, members, and instructor-education participants (collectively, “you”).

1 INFORMATION WE COLLECT

We collect information in the following ways:

A. INFORMATION YOU GIVE US DIRECTLY

  • Contact details — name, email address, phone number, and mailing address.

  • Account and booking information entered through our booking platform, Arketa, including membership or package selection and session history.

  • Payment information processed through Arketa and its payment processor. Le Movement does not directly collect or store full credit card numbers on our own servers.

  • Health and intake information you choose to share for class safety, such as injuries, physical limitations, or pregnancy status.

  • Messages, forms, applications, or inquiries you submit to us, including instructor-education program applications.

B INFORMATION COLLECTED AUTOMATICALLY

  • Standard web usage data (pages visited, browser type, device type, approximate location from IP address, referring pages) collected through our website host and any analytics tools we use.

  • Cookies and similar technologies, described in Section 5 below.

C INFORMATION FROM THIRD PARTIES

  • Booking, scheduling, and account data from Arketa.

  • Payment confirmation data from our payment processor.

  • If you interact with us through a linked social media platform, information made available to us by that platform's own settings.

2 HOW WE USE YOUR INFORMATION

We use the information above to:

  • Schedule, manage, and communicate about sessions, memberships, and instructor-education programs.

  • Process payments and manage billing through our booking and payment platforms.

  • Provide safe, appropriately modified instruction based on health or injury information you share.

  • Respond to inquiries, applications, and customer service requests.

  • Send studio updates, marketing emails, or promotional offers, where you have not opted out.

  • Maintain the security and proper functioning of our website and studio systems.

  • Comply with legal, tax, and accounting obligations.

3 WE DO NOT SELL OR RENT YOUR INFORMATION

  • Le Movement does not sell, rent, or trade your personal information to third parties for their own marketing purposes, and we never have. We do not share your information with anyone outside the limited service providers described in Section 4, except where required by law or with your explicit consent.

4 THIRD-PARTY SERVICE PROVIDERS

We share limited information with service providers who perform functions on our behalf, under their own privacy and security obligations. These currently include:

  • Arketa — our booking, scheduling, and client account management platform.

  • Our payment processor, for processing membership and session payments.

  • Email or SMS communication tools we use to send confirmations, reminders, and marketing communications.

  • Website hosting and basic analytics providers.

These providers are only permitted to use your information to perform the services we've asked them to provide, and not for their own independent purposes.

5 COOKIES AND TRACKING TECHNOLOGIES

Our website may use cookies and similar technologies to remember preferences, understand how visitors use the site, and support basic analytics. You can set your browser to refuse cookies or alert you when cookies are being sent; some parts of the site may not function as intended if cookies are disabled. We do not use cookies to sell your data or build advertising profiles for third parties.

6 DATA SECURITY

We use commercially reasonable administrative and technical safeguards — including relying on Arketa's and our payment processor's own security measures — to protect the personal information we collect. No method of transmission or storage is 100% secure, and we cannot guarantee absolute security.

7 DATA RETENTION

We retain personal information for as long as needed to provide our services, maintain business and tax records, and comply with legal obligations. When information is no longer needed for these purposes, we take reasonable steps to delete or de-identify it.

8 YOUR RIGHTS AND CHOICES

You may:

  • Ask us what personal information we hold about you and request a copy.

  • Ask us to correct inaccurate information.

  • Ask us to delete your personal information, subject to legal, contractual, or accounting recordkeeping requirements.

  • Unsubscribe from marketing emails at any time using the link in those emails, or opt out of promotional text messages by replying STOP.

  • Manage your booking and account details directly within Arketa. To exercise any of these choices, contact us using the information in Section 12. We will respond within a reasonable time.

9 CHILDREN’S PRIVACY

Our website and services are intended for adults. We do not knowingly collect personal information from children under 13 through our website. If you believe a child has provided us with personal information, please contact us so we can delete it.‍ ‍

10 ILLINOIS-SPECIFIC NOTES

  • Biometric data. Le Movement does not collect fingerprints, facial geometry scans, or other biometric identifiers, so the Illinois Biometric Information Privacy Act (BIPA) does not currently apply to our operations. If that changes — for example, if we adopt keyless studio access using biometric scanning — we will update this policy and obtain any consent required by law.

  • Consumer protection. We aim to keep our marketing and business practices consistent with the Illinois Consumer Fraud and Deceptive Business Practices Act.

  • Illinois residents may direct privacy questions or requests to the contact information in Section 12.

11 CHANGES TO THESE POLICIES

We may update this Privacy Policy from time to time. The “Effective” date at the top reflects the most recent revision. Material changes will be posted on this page; continued use of our website or services after changes take effect means you accept the updated policy.

12 CONTACT US

Questions about this Privacy Policy or your personal information can be directed to:

Le Movement LLC — emimoves.com

  • Chicago, Illinois

  • hello@lemovement.com